If you’re looking to kill it on social media, or at least rank as a contender, you need to put yourself out there but the thought of having to come up with fresh content day after day can be overwhelming.
You can always automate your real estate posts but to genuinely connect with people, you have to let your natural personality shine through. Here are a few ideas to help get you started:
Charity Case
Share an upcoming charitable event that you sponsor or that one of your clients support.
Valuable Video
Use video to promote hidden gems in your community such as a tree swing by the river or a great spot to walk your dog.
Partner Up
Cross-promote a local business that you’re fond of. If you can’t be there in person, tag them in a comment to help spread the word.
Puppy Love
Share a pic or video of you and your pooch at the park or while visiting a local business that welcomes dogs.
Highlight a Hero
Keep an eye on inspiring stories that develop in your area and share your (kind) thoughts on them.
Over the Moon
Astronomical events such as harvest moons and meteor showers often go unnoticed so give your audience a heads up so they can be appreciated.
Throwback Thursday
Share an old photo of a popular building or intersection in your area. People always love to see how their community has evolved over the years.
At the end of the day, you’re the face of your business and you’ll be the one out there building solid relationships so it’s important to be genuine. If you sit down for a quick brainstorming session, you’ll be surprised at just how many great ideas you come up with!
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As important as it is to be authentic, it’s also important to post on a consistent basis. I’m talking daily! If you need a bit of help filling in the gaps between personal posts, check out our social media posting service that adds a fresh new post to your Facebook page every day for just $27/month!
